| The Cambridge diet is a “medically-supervised” very
low calorie programme, requiring participants to purchase specific meal
replacement soups, shakes and bars (TetraBriks) from ‘counsellors’ who
operate under the Direct Selling Association’s code of conduct.
Counsellors are there throughout a dieter’s Cambridge experience,
providing motivation, support, advice and the meal-replacement foods
required. Dieters must fill in a medical record form, which may need
to be countersigned by their GP, before entering into the programme. Following a successful early 80s rollout in the USA, the Cambridge diet was launched commercially in the UK in 1984. The Cambridge health and weight loss plan is based on formula produced by Dr Alan Howard of Cambridge University and Dr Ian McLean-Baird of the West Middlesex hospital in the late 60s. Their goal was to create a diet formula that offered the same weight-loss benefits as starvation, without the potentially disastrous side effects. |
The plan is divided into four phases: preparation, weight loss,
stabalisation and maintenance. During the first phase, dieters initially
meet their Cambridge counsellor to discuss their goals and personal
circumstances, so that diet participants can set realistic goals and
make informed decisions on where to begin the Cambridge plan. It is
recommended that dieters ‘prepare’ for the Cambridge plan
by starting out two steps above the step they are going to enter the
programme properly on to begin their weight loss. The point of this
preparation is that dieters stand a better chance of success if they
gradually reduce their intake before setting out on the new plan. The ‘add a meal’ menu is designed to provide a break after
four weeks on the sole source part of the programme. It allows dieters
to integrate selected lean proteins and vegetables into their diet
along with the Cambridge meal options. Generally, this means dieters
are allowed their standard three or four Cambridge meals as well as:
80g of white fish, 80g of skinless poultry meat, 80g of Quorn or tofu,
or 80g of cottage cheese as well as two tablespoons ‘white or
green’ vegetables, such as cauliflower, lettuce, mushrooms, cabbage,
broccoli, celery, courgettes, spring greens, marrow or cucumber. The Cambridge diet site and literature claim that their meal replacement bars, shakes and soups are good value for money and readily available at reasonable prices. One of the criticisims of the diet, however, is that you have to buy the products from Cambridge’s recommended resellers and prices are on the high side. Additionally, the diet is criticised by nutritional and dietary experts for failing to educate dieters about their eating habits – this results in a high number of participants simply regaining the weight they’ve lost once they leave the Cambridge diet programme behind. |
© UK Diets.com 2006
